Technology has become an irreplaceable aspect of our lives. We’ve come so far as a society from using fire to cook our foods to making software that can provide solutions for business problems. Pimcore Agentur is one of the software that is needed by many businesses, no matter the field. As long as they use technology, Pimcore is the right answer for their problems. You might have plenty of questions in your head right now, don’t worry. We will go through them one by one if you’ll continue reading further down below.
What is Pimcore?
Pimcore is a digital experience platform that has self-managing data and experience capabilities. The software is used by many businesses but primarily by e-commerce and marketing businesses since the technology allows them to maintain client information easily, multi-channel publishing, technical integration, implement data strategy and experience, and optimize digital systems. Companies worldwide are vying with each other to implement Pimcore in their projects with hopes of increasing efficiency, reducing operational costs, and eliminating waste in their operations.
The software also offers to edit and manage web content that can be published on multiple channels for marketing or any other businesses that use a website to sell their products or services. They are enabled data information editing, online catalog creations and price sheets, and customer data tracking to help marketers target the right customer and offer them the things they want or are interested in. For example, shoppers at Amazon who frequently search for skincare products will receive more promotions about skincare and beauty-related products compared to those who infrequently searched about them.
What Are the Uses of Pimcore?
As we’ve already explained briefly in the paragraph above, Pimcore is a software utilized by many e-commerce businesses, like Amazon, Ikea, T-mobile, Burger King, etc., to solve businesses problems cheaply and effectively. Let’s take a closer look at how those businesses benefit from implementing Pimcore:
- Ikea can save a lot of resources from market research on their customers because their shoppers leave out personal information that lets Pimcore know what products they are interested in, such as sofas, beds, or wardrobes. By using the technology, Ikea can effectively target their customers and move their goods directly to their smartphones or emails through sales campaigns and promotions even before the shoppers hit the search button.
- T-mobile benefit from Pimcore since their users listen to music on their site, which the software tracks to know about what kind of music they are interested in, and T-mobile will collect the data to build a better and more user-friendly platform to enhance customer experience and satisfaction further when visiting their site.
- Burger King gets a lot of traction every day because there’s no quiet day for a food and beverage business, and Pimcore helps them manage all of their websites from different parts of the world and update them with fresh content regarding new promotions, upcoming events, special discounts, and offers, etc.
You can tell that Pimcore is genuinely one spectacular piece of technology that is unapparelled and easy to use. If you want to upgrade your business and take it to the next level, it’s time you start considering implementing Pimcore for your business!
